Once people arrive at a certain belief, it’s a very difficult task to change their mind.

Multiple studies have found that when folks are presented with information different from personally held beliefs – rather than process the information logically – the individual becomes even more entrenched in their belief-based opinion or thinking.

But bias is not just a term that covers every type of belief – we have study bias, presentation bias, recipient comprehension bias and presenter credibility bias, and the big one, confirmation bias.

These types of bias influence the information we receive and how we receive it, but rarely do we consider how these biases can wrongly influence what we believe to be true. This, unfortunately, perpetuates problematic discourse.

At a minimum, we should consider the bias of most information we receive, lest we become part of the problem of entrenched belief-derived opinions and be unwilling to change.

So how do we overcome this?

I caution us all from simply accepting everything we hear at face value. Rarely do complex subjects/problems have explanations that are three to four bullet points illustrating their causes or solutions.

We should always question what we hear and read – having that inbuilt skepticism is not a negative trait – it’s a feature that will prove very beneficial for you.

Confirmation bias is the big one that has had a dramatic impact on society today. Now, information is just a click away, and it is extremely easy for you to find information that may agree with your beliefs. And it is very difficult to unravel the difference between correlation and causality. Just because two things are correlated, it does not mean that one caused the other.

If you go back 50 years to the 70s – there was no right or left-wing news – there was just news. The gaps in people’s beliefs were far narrower because most of the information people received portrayed both sides of any story.

Unfortunately, today – whether it be politics, healthcare, theories on COVID, gun laws, abortion, or even who is the best sports team in any particular league – you are one click away from confirmation bias further hardening your viewpoint.